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An analytical report is a business report for stakeholders to determine the best course of action. For instance, a CMO might review a business executive analytical report to identify a specific issue.
Social media is a collective term for websites and applications that focus on communication, community-based input, interaction, content-sharing and collaboration.
In SEO, keyword ranking is your page's place in search results pages for specific search words. When a user types search terms into Google that relate to your page's subject matter, the spot your URL appears is your keyword ranking.
A high-quality backlink is one that is natural, highly reputable and highly relevant. While high-quality backlinks pass the most value, you can still get good momentum through medium-quality links
On-page optimization involves optimizing it is more easily found by search engines, while off-page optimization involves building links to the website from other websites in order to increase its visibility and authority.
SEO (Search Engine Optimization) is a technique to enhance traffic on a site on the search engine result pages, whereas SMO (Social Media Optimization) is a technique to make the social media content visible to more users.
